The World Trade Center East building. (Highspot Photo) will soon have a new spot to call home. The startup that builds artificial intelligence-powered sales software has leased two floors with options to take more at the World Trade Center East building near the Seattle waterfront. The 55,000-square-foot space, which will be ready around the end of the year, will have room for roughly 450 people. Highspot CEO Robert Wahbe. (Highspot Photo) Today, Highspot has about 200 employees and expects to hit 300 when it moves into the space. The company will hold on to its existing offices in Seattle, giving it a total footprint of more than 90,000 square feet and capacity for roughly 800 employees. Robert Wahbe, co-founder and CEO of Highspot, said the company is experiencing explosive growth in revenue and other key business metrics, and it is hiring fast to keep up. “We are growing more than 100 percent per year across all the normal business metrics and growing more than 100 percent in our headcount,” Wahbe said. “Given how competitive the environment is we are very focused on attracting and developing world-class people.” Last year, Highspot landed a to power its rapid growth. The company has raised more than $64 million in its lifetime. Wahbe called his company the fastest-growing tech startup with fewer than 1,000 employees in the area. He came to that conclusion by looking at headcount growth numbers on LinkedIn of companies in the index of the top Pacific Northwest startups. Highspot’s customer base is growing 300 percent year-over-year, Wahbe told GeekWire last year, adding to a big-name stable of customers that includes Amazon, Dropbox, Uber, Lyft Twitter, Zillow, Airbnb and SAP. A finalist for at the 2019 GeekWire Awards, Highspot equips sales teams with artificial intelligence-infused technology to improve how they have conversations with prospective buyers. Its “sales enablement platform” is a sales playbook of sorts, analyzing hoards of internally-produced information — historical data; marketing presentations; case studies; data sheets, etc. — and then applying AI to optimize the selling process. Highspot also provides communication and analytics tools with a goal of helping marketing and sales teams better collaborate. Highspot’s future office space. (Highspot Photo) The concept of bringing sales and marketing teams together has been around since the beginning of the modern office, but the technology hasn’t been there. That all changed around 2010, as mobile technology, AI and software-as-a-service innovations progressed rapidly. Since then, the category has taken on a renewed importance, Wahbe said. “It’s a problem that’s been around that people have been trying to solve, but now that it can be solved, you’re seeing the heads of marketing and the heads of sales really excited about this category and buying this software to help their teams be more competitive,” Wahbe said. Wahbe named and as Highspot’s top competitors. The company’s differentiator is its sophisticated AI that helps identify what content should be surfaced at the right time. Wahbe got the idea for Highspot when he was working at Microsoft, where he spent 16 years equipping sales teams with necessary information to help craft perfect pitches to potential customers. He quickly realized it was a difficult task and made a bet that others were experiencing the same problem. He founded the company seven years ago with former colleagues with and . Highspot was recently named to list for 2018, one of just two Seattle companies to earn the honor — Outreach, another fast-growing sales tech startup and a , was the other. Seattle has established itself as a hub for enterprise software, led by giants such as Microsoft, homegrown startups, and satellite offices for big companies including Salesforce. Wahbe emphasized Highspot’s commitment to Seattle, saying he didn’t plan to expand its offices internationally anytime soon. “It’s a little bit against the grain, but we really think the best way to build great software is to be here in Seattle,” Wahbe said.
Elliott Bay Office Park, Zipwhip’s future home. (Geekwire Photo / Nat Levy) Zipwhip has leased space for a new Seattle headquarters that will give the fast-growing business text messaging startup room to nearly double its headcount. The company has leased the top floor and a half at Martin Selig’s five-story , a 75,000-square-foot space with room for approximately 500 people. It will move into the new offices toward the end of 2019, said John Lauer, Zipwhip CEO. Zipwhip CEO John Lauer. (Zipwhip Photo) Zipwhip is “busting at the seams” in its current space, Lauer said. Today, it subleases a 50,000-square-foot space from Real Networks at a building called Home Plate Center, across the street from the Zipwhip has 270 employees today. Though the new space isn’t a whole lot bigger, the ability to design it from scratch, rather than taking over someone else’s offices, will allow for a better layout that can accommodate more employees, Lauer said. The new office is north of downtown Seattle at the intersection of the Lower Queen Anne and Interbay neighborhoods. The neighborhood is becoming a bit of a startup hotspot, with just across the street from the future Zipwhip space. Zipwhip is coming to the neighborhood around the same time just down the street. The area has popped recently because smaller companies are having a hard time finding office space in competitive neighborhoods in and around downtown. Zipwhip looked all over for a new HQ, but found this building to be the best fit for its culture. “Real estate in Seattle is a pretty tough market,” Lauer said. “This city has grown so wildly in the last five years that there’s not a lot of real estate. So we looked at as much as we could, and this turned out to be our best option.” Zipwhip’s current HQ is in this office building, across from T-Mobile Park. (Zipwhip Photo) Zipwhip factored in where its employees live when looking for space. The company found that many of its workers lived in neighborhoods north of downtown, making the new location ideal for a variety of commutes. Zipwhip sells software that lets businesses across various industries — from pro sports teams to large enterprise companies to small insurance shops — send and receive text messages with their customers using an existing business phone number. The company is coming off a $51.5 million Series D investment round . The round, which was one of the largest in the Seattle area in the last year, was led by Goldman Sachs Private Capital investing group, with participation from existing investors including OpenView, M12, and Voyager Capital. The Zipwhip team. (Zipwhip Photo) Founded in 2007, Zipwhip and set out to be the “Facebook of text messaging.” But it pivoted around 2013, taking a different approach by working with wireless carriers to enable hundreds of millions of business landlines to receive and send text messages. This allowed companies to text with their customers from landline phones, VoIP services, and toll-free numbers. Zipwhip has more than 30,000 businesses using its software and saw revenue increase 86 percent year-over-year in 2018. It has text-enabled 3.3 million landlines. Lauer sees a huge market for business texting, with more than 200 million business phone numbers in the U.S. alone. “We have a long way to go in solving this industry,” Lauer said. It’s this huge market that has the company planning for future growth. Today, Zipwhip has , and the new space will give the company capacity to grow even more.